What are Tab Gift Cards?
Gift Cards are inspired by the incredible global response to helping independent businesses during the COVID-19 crisis. We saw how many people wanted to support their favourite businesses, and Gift Cards are a way for them to be able to do that.
Gift Cards enable your loyal guests (and new ones) to pay now for future stays - giving customers the opportunity to support your business even if they do not intend to redeem their Gift Card.
Transfers will be possible, so your guests can purchase Gift Cards for friends and family too if they wish!
How to offer your customers great perks
During this uncertain time, many travellers are eager to support independent businesses more than ever - but it doesn't hurt to give them an incentive to buy now!
You can create up to 5 Gift Card packages - each has a value, description, plus an additional perk. Here are our tips for creating Gift Cards and perks that are sure to appeal to a wide variety of travellers - from loyal guests to first-time bookers!
1. Offer Gift Cards at different price points
Lots of customers are still thinking about their future travel plans, even during the global lockdown! A great way to incentivise them to invest in a Gift Card is by offering great perks that come with their voucher - so they know it's worth their while to book now.
Perks you could offer might include a discounted stay, a free night, a free drink, a yoga class, or a surf lesson!
2. Write a clear description
By offering your customers a wide variety of Gift Cards with different perks and at different prices, your customers are sure to find something that suits them and their budget!
3. Include great perks!
Do you have a newsletter you send to your guests, with regular updates about your business?Consider sharing your Gift Cards page along with a heartfelt message to your customers - you might want to mention the impact that the global lockdown has had on your business.
Alternatively, you can highlight any discounts or perks you're offering your customers - especially if you have lots of repeat customers who come back year after year - as a way to encourage them to buy Gift Cards now!
If you have any questions about your Gift Cards page, please don't hesitate to get in touch with the Tab team. We're here to help!
